Paid search is one of the best ways a business can rapidly prototype their marketing campaigns. By running paid ads, you can see what resonates with a prospective audience. That data can then inform a robust organic marketing strategy.
Pay per click advertising comes in a few different deployments:
- Paid search (PPC), like Google Ads
- Display ads
- Remarketing ads
- Video ads
- Paid social.
We can offer:
Paid search ads appear at the top of the Google search engine. Every time your customer searches for your product or service, your ads will appear above the organic results. Our team of Google certified PPC experts can engineer the perfect ad to draw your potential customers in and nudge them toward your content or contact information.
Display ads are like native ads, both are shown on web pages your customer is visiting. The difference is that display ads grab attention. Native ads are designed to look integral to the content your customer is consuming. Display ads are great as a visual “pop” to draw potential leads to your brand.
Remarketing ads are an amazing way to rescue a lost prospect. If your potential customer has visited your site but didn’t get in touch, we can show them relevant ads about your business across the web. It’s like a reminder, people are busy and sometimes they simply forget, no better way to remind them than a remarketing ad.
Paid social ads on Facebook, LinkedIn, Twitter and other major platforms seek to bring your brand to the attention of social media users.
These ad options can kick-start brand new marketing campaigns or rejuvenate stagnant marketing efforts. We take the time to get to know you, your business and your goals. Only then can we target the right prospects on the right platform at the right time.
Using tried and tested methods, we can build conversion focused PPC campaigns for your business, on time, on budget. Integrate this with organic SEO content and you have a perpetual lead generation machine that works around the clock for your business.