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Joe Birkedale

Joe Birkedale

CMO and founder of Project36 - Joe creates growth driven marketing strategies for SaaS & Technology companies looking to scale, fast. Data sits at the centre of everything Joe does. No guesswork, no trial and error. Joe offers a data-driven approach on all projects. Content strategies; driven by data. Account-Based Marketing; driven by data. Inbound marketing; You guessed it – driven by data.

Posts by Joe Birkedale

What is AI Prompt Engineering?
This article delves into the significance of AI prompt engineering for marketing leaders in tech and SaaS industries.
Prompt Engineering

What is AI Prompt Engineering?

26.4.2023 4 min read
Leveraging Marketing Analytics and OKRs: How a Fractional CMO Empowers the Company Board
Leveraging Marketing Analytics and OKRs: How a Fractional CMO Empowers the Company Board
Project36

Leveraging Marketing Analytics and OKRs: How a Fractional CMO Empowers the Company Board

30.3.2023 2 min read
The Impact of a Fractional CMO on Tech and SaaS Companies: Mastering Digital Marketing to Drive Business Forward
Project36

The Impact of a Fractional CMO on Tech and SaaS Companies: Mastering Digital Marketing to Drive Business Forward

15.3.2023 2 min read
5 Reasons Why BPA Needs to Be a Top Priority In 2023
Project36

5 Reasons Why BPA Needs to Be a Top Priority In 2023

4.1.2023 4 min read
These are the financial benefits for revenue teams that hire a marketing agency in 2022
bpa
Project36

These are the financial benefits for revenue teams that hire a marketing agency in 2022

8.8.2022 5 min read
What Is A Fractional CMO? (and why would I need one?)
pexels-andrea-piacquadio-3760093-1
Project36

What Is A Fractional CMO? (and why would I need one?)

28.6.2022 5 min read
What Are OKRs?: A Step By Step Guide To Objectives And Key Results
cascade screenshot
Project36

What Are OKRs?: A Step By Step Guide To Objectives And Key Results

23.6.2022 6 min read
What Is Business Process Automation?
bpa
Project36

What Is Business Process Automation?

16.6.2022 5 min read
What’s happening to the valuations of European startups and what can we do about It?
SaaS & Tech teams choose to work with Project36

What’s happening to the valuations of European startups and what can we do about It?

26.5.2022 5 min read
Problem: Marketing campaigns are not being followed up by sales.
Project36

Problem: Marketing campaigns are not being followed up by sales.

15.7.2020 1 min read
Progressive Contracts
Project36

Progressive Contracts

15.10.2019 2 min read
What you need to do when HubSpot is not working.
Project36

What you need to do when HubSpot is not working.

15.10.2019 3 min read
Problem: Inbound lead flow is delivering a high volume of low value opportunities
Project36

Problem: Inbound lead flow is delivering a high volume of low value opportunities

15.10.2019 1 min read
Video: How to Implement a successful ABM campaign
Implement a successful ABM campaign
Project36

Video: How to Implement a successful ABM campaign

10.6.2019 1 min read
HubSpot for in-house teams: 3 important Fixes.
Project36

HubSpot for in-house teams: 3 important Fixes.

12.7.2018 3 min read